Please wait, the site is loading...

Happy birthday
Sainsbury's magazine!

We’re turning 25 years young. Join the party…

 

#SainsMag25 

See 25 years in 60 seconds
watch the video
Watch our birthday messages
watch the video
View more videos
Read our first issue!
How to make our funfetti cake

Our best-ever cakes

...as voted by you! We asked readers to choose their favourite bakes from the magazine’s 25-year history – and an amazing 13,000 of you responded. Give these winning recipes a go...

1. White chocolate and blueberry loaf
2. Caramel apple cake
3. Strawberry and passion fruit cake
4. Sticky ginger parkin
5. Chocolate truffle cake

1. Best loaf cake
2. Best fruit cake
3. Best celebration cake
4. Best traybake
5. Best chocolate cake
Look inside our new issue
Our 25th birthday bash!
The latest food trends
Brilliant birthday cake recipes

Tweet, tweet

See more tweets Follow @SainsburysMag

Our most popular recipes

From boozy cheesecakes to chocolate treats and easy traybakes, don’t miss our favourite baking recipes from sainsburysmagazine.co.uk...

Milk bottle blondies
Aperol spritz cheesecake
'Mr Whippy' cupcakes
Surprise Skittles rainbow cake
Crunchie bar brownies

We value your privacy

We use cookies to help give you the best experience on our site and to allow us and third parties to customise the marketing content you see across websites and social media. For more information see our cookie policy.

Cookie Preference Centre

Learn more about what each cookie category does and choose your settings (toggle right to opt in or left to opt out). Cookie policy

Strictly Necessary

These technologies are needed to enable our websites and apps to run and to keep it secure.

Sainsbury's Magazine

These technologies tell us how customers use our sites and apps and provide information to help us improve the website, apps and your browsing experience.

Cookie name Duration
PHPSESSID Until the browsing session ends
device_view 1 month
recentlyViewedRecipes 1 year
subscription-{popup-version-date}-PopupClosed 12 days

Vimeo

Enables Vimeo videos on the site

Cookie name Duration
_derived_epik 1 year

Constant Commerce

Enables shopping tools for recipe ingredients

Cookie name Duration
cc_a_h 10 years
cc_a_s Until the browsing session ends

DoubleClick

DoubleClick Digital Marketing (DDM) is an integrated ad-technology platform that enables us to more effectively create, manage and grow high-impact digital marketing campaigns.

Cookie name Duration
DSID 10 days
IDE 1 year
RUL 11 months

Performance/Analytics

These technologies tell us how customers use our sites and apps and provide information to help us improve the website, apps and your browsing experience.

Google

Google Analytics tell us how customers use our sites and apps and provide information to help us improve the website, apps and your browsing experience.

Cookie name Duration
__gads 13 months
_ga 28 months
_gat 1 minute
_gid 1 day
1P_JAR 1 month
ANID 10 days
CONSENT 18 years
NID 6 months
__Secure-3PAPISID 2 years
__Secure-3PSID 2 years
__Secure-3PSIDCC 1 year

Marketing/Targeting

These technologies help us decide which products, services and offers may be relevant for you. We use this data to customise the marketing content you see on websites, apps and social media. They also help us understand the performance of our marketing activities. These cookies are set by us or our carefully-selected third parties.

Pinterest

Pinterest conversion tracking gathers conversion insights and builds audiences to target based on actions our visitors have taken on the site.

Cookie name Duration
_pinterest_ct_rt 1 year
_pinterest_ct_ua 1 year
_pin_unauth 1 year

Outbrain

These technologies tell us how customers use our sites and apps and provide information to help us improve the website, apps and your browsing experience.

Cookie name Duration
outbrain_cid_fetch 5 minutes
adrl 5 weeks
apnxs 6 weeks
criteo 2 months
obuid 6 months

Twitter

Twitter conversion tracking enables us to measure our return on ad spend by tracking the actions people take after viewing or engaging with our ads on Twitter.

Cookie name Duration
personalization_id 2 years
muc 2 years
ads_prefs 5 years
auth_token 5 years
dnt 5 years
guest_id 2 years
twid 5 years