Please wait, the site is loading...

Food

Alex James: How to eat cheese

by Sarah Alcock
blurframe_template.jpg

I'll admit to getting pretty excited by a cracking cheeseboard, but it's fair to say that Blur bassist churned sorry, turned, cheesemaker Alex James is more enthusiastic about his new cheese, 'Blue Monday' than Wallace is about Wensleydale.

"Double fist pump, it's going into Sainsbury's"

Yeah, we were pretty excited too. After taking years to get it right (he started making it in 2008), Blue Monday is hitting Sainsbury's stores on Tuesday 19th August.

"Blue Monday is intensely savoury; it's umami"

It's buttery and creamy and has loads of flavours all mixed into one. It's salty from the bacteria, sweet from the milk and bitter from the rind.

"Blue cheese and crusty bread is a gourmet delight:

  • Melt it into cream for a really great sauce to go with steak, then cool and use as a spread.
  • Melt onto cauliflower for the ultimate cauliflower cheese
  • Scoff chunks of it with an apple or a pear
  • Try a Michelin-style salad like Mark Hix with chicory leaves and walnuts. Fancy.
  • Toast small bits of bread, add hunks of Blue Monday and drizzle with honey for a rustic starter"

"Any cheese is improved by beer."

If you've been eating cheese with wine, then stop. Try blue cheese with a dark beer or stout, Cheddar with a pale ale and Mozzarella with a wheat beer.

"I love just a great, handsome lump of cheese."

Alex's favourite meal in his whole life is a big lump of cheddar, fresh baguette and pickled onions. You can't argue with that.

Blue-Monday.jpg

Alex's Blue Monday, the product of six years' hard work

"On a cheeseboard you just need variety"

Alex would go for a hard cheese like a good Cheddar, a blue cheese, like Blue Monday (obviously), a soft white like a Camembert, a washed rind cheese like a Munster or a Stinking Bishop and something made something 'non cow' like a sheeps' milk cheese or chevre.

"Making chutney is the nicest smell in the world. It's the smell of married bliss."

Tomato jam is the new tomato ketchup, according to Mr James – you heard it here first!

"There's nothing that touches the melting qualities of Cheddar."

The experts say Parmesan and Gruyere are the best melters, but you can't beat Cheddar cheese on toast. Most of the English population would agree with you there.

"I am partial to La Vache Qui Rit."

He also has Babybels in his fridge. Who doesn't?!

Don`t miss

We value your privacy

We use cookies to help give you the best experience on our site and to allow us and third parties to customise the marketing content you see across websites and social media. For more information see our cookie policy.

Cookie Preference Centre

Learn more about what each cookie category does and choose your settings (toggle right to opt in or left to opt out). Cookie policy


Strictly Necessary

These technologies are needed to enable our websites and apps to run and to keep it secure.

Sainsbury's Magazine

These technologies tell us how customers use our sites and apps and provide information to help us improve the website, apps and your browsing experience.

Cookie name Duration
PHPSESSID Until the browsing session ends
device_view 1 month
recentlyViewedRecipes 1 year
subscription-{popup-version-date}-PopupClosed 12 days

Vimeo

Enables Vimeo videos on the site

Cookie name Duration
_derived_epik 1 year

Constant Commerce

Enables shopping tools for recipe ingredients

Cookie name Duration
cc_a_h 10 years
cc_a_s Until the browsing session ends

DoubleClick

DoubleClick Digital Marketing (DDM) is an integrated ad-technology platform that enables us to more effectively create, manage and grow high-impact digital marketing campaigns.

Cookie name Duration
DSID 10 days
IDE 1 year
RUL 11 months

Performance/Analytics

These technologies tell us how customers use our sites and apps and provide information to help us improve the website, apps and your browsing experience.

Google

Google Analytics tell us how customers use our sites and apps and provide information to help us improve the website, apps and your browsing experience.

Cookie name Duration
__gads 13 months
_ga 28 months
_gat 1 minute
_gid 1 day
1P_JAR 1 month
ANID 10 days
CONSENT 18 years
NID 6 months
__Secure-3PAPISID 2 years
__Secure-3PSID 2 years
__Secure-3PSIDCC 1 year

Marketing/Targeting

These technologies help us decide which products, services and offers may be relevant for you. We use this data to customise the marketing content you see on websites, apps and social media. They also help us understand the performance of our marketing activities. These cookies are set by us or our carefully-selected third parties.

Pinterest

Pinterest conversion tracking gathers conversion insights and builds audiences to target based on actions our visitors have taken on the site.

Cookie name Duration
_pinterest_ct_rt 1 year
_pinterest_ct_ua 1 year
_pin_unauth 1 year

Outbrain

These technologies tell us how customers use our sites and apps and provide information to help us improve the website, apps and your browsing experience.

Cookie name Duration
outbrain_cid_fetch 5 minutes
adrl 5 weeks
apnxs 6 weeks
criteo 2 months
obuid 6 months

Twitter

Twitter conversion tracking enables us to measure our return on ad spend by tracking the actions people take after viewing or engaging with our ads on Twitter.

Cookie name Duration
personalization_id 2 years
muc 2 years
ads_prefs 5 years
auth_token 5 years
dnt 5 years
guest_id 2 years
twid 5 years