It's not all about food... |
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| Lifestyle and Features | 60% | |
| Food and Drink | 40% | |
| More women readers than Good Housekeeping or Cosmopolitan... | ||||||||||||
| Total readers | 3,049,000 | |||||||||||
| Women readers | 1,972,000 (NRS July-Dec 2000) | |||||||||||
| Class | All Adults % | Women % | Main Shoppers % | Female Main Shoppers % |
| A | 6 | 4 | 5 | 4 |
| B | 28 | 19 | 22 | 18 |
| C1 | 31 | 24 | 25 | 21 |
| C2 | 19 | 14 | 15 | 12 |
| D | 11 | 08 | 09 | 07 |
| E | 5 | 4 | 5 | 4 |
| Readership
class |